Thursday, 28 March 2013

Blackberry has their first earnings call since dropping the RIM name: Here's how things look!

   Blackberry were once the mobile phone of choice for many businessmen, adults and to some extent they still are the go-to phone for teenagers. We've all heard about their recent woes, but Blackberry officially said how it's going today and this is what they said, we'll start with the good news.

   The company is actually still in profit, they made $94 million from $2.7 billion worth of revenue, which is just about inside the analysts estimated, which ranged from between $2.4 and 3.2 billion dollars and this is up from the quarter before in which Blackberry only made $14 million profit, so that's not too bad!

   The slightly worse news is that Blackberry are still losing subscribers. They lost a lot over the last three months actually. They're now down to 76 million across the globe, which doesn't compared very favourably with the 79 million they had in Q3 or the 80 million which were in full use in Q4!

   When it comes to how actual sales are looking, then they're still not great, but they could be a lot worse. From January to March there were six million Blackberry phones sold, a million of which were Blackberry Z10's which is pretty good going actually! What isn't so great is that only somewhere between 'two thirds and three quarters' of those are actually in consumers hands, the rest are still in stores. We don't yet know anything about how American sales will have impacted these numbers, but we'll find out some time in the summer!

   What do you think is this good, bad or middling news for Blackberry? And are the Canadians still relevant in the smartphone wars in your mind? Let us know in the comments below!
Via TheVerge.


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